Sweet Caporal Cigarettes Photo Card with Wildor Larochelle 1934
The Photo Paper inserts came circulated inside the program of the 48 home games played in the Montreal Forum for the home-town Canadiens and Maroons during the 1934/35 season.
Titled "Montreal Forum's" Gallery of Hockey Stars.
The paper premiums were produced by the Imperial Tobacco Company of Canada Limited for the Sweet Caporal tobacco brand.
Measurements - 6-3/4 x 9-1/2.